Dreamforce 2026

What this countdown tracks

The clock above counts down to Dreamforce 2026, Salesforce's flagship customer and developer conference, scheduled for September 15-17, 2026 at the Moscone Center in San Francisco. The opening keynote from CEO Marc Benioff anchors the morning of September 15 at 09:00 PT.

About this event

Dreamforce is the largest enterprise SaaS gathering on the calendar, drawing roughly 40,000 in-person attendees and several million more online. It transforms several blocks of downtown San Francisco around Moscone into a dense three-day experience of keynotes, 1,500+ breakout sessions, partner pavilions, customer storytelling, and a closing-night concert. The conference is built around Salesforce's Customer 360 platform and now centers heavily on Agentforce, the company's enterprise AI agent platform.

The 2026 edition arrives with Agentforce in its third major iteration, Data Cloud as the connective tissue across Sales, Service, Marketing, Commerce, and Slack, and a sharpened message around the autonomous enterprise. Expect customer keynotes to outnumber product reveals, with deep examples from major banks, retailers, healthcare systems, and federal agencies running Agentforce in production.

What to expect

The Marc Benioff opening keynote will set the year's narrative, followed by a parade of product keynotes covering Agentforce 360, Atlas reasoning engine upgrades, Data Cloud, Slack AI, Tableau, and Einstein. Industry-specific keynotes for Financial Services, Health, Manufacturing, and Public Sector are anchors. Expect new Agentforce skill libraries, partner-built agent marketplaces, and pricing model evolutions for AI consumption.

Salesforce typically announces a marquee partnership at Dreamforce; recent years have featured Anthropic, OpenAI, Google, and AWS deepening their Agentforce integrations. Sustainability, equality, and Trailblazer community programming round out the agenda, and the closing concert (Dreamfest) headliner is a major draw.

Past editions

• Dreamforce 2025 (September 2025, San Francisco) launched Agentforce 360, expanded Atlas reasoning, and unveiled Hyperforce sovereign cloud expansions.
• Dreamforce 2024 introduced Agentforce as Salesforce's AI agent platform, replacing the prior Einstein Copilot framing.
• Dreamforce 2023 unveiled Einstein 1 Platform with Data Cloud at its core.
• Dreamforce 2022 returned the conference to full in-person scale post-pandemic.

How to watch

The opening keynote streams free on salesforce.com and Salesforce+. The keynote begins at 09:00 PT on September 15, 2026, which is 12:00 ET, 17:00 BST, 18:00 CEST, 21:30 IST, and 01:00 JST on September 16. Salesforce+ also hosts most product and customer keynotes on demand within a day, and a digital Dreamforce pass is typically free.

Related countdowns

Dreamforce shares the enterprise AI calendar with Microsoft Ignite 2026, AWS re:Invent 2026, Oracle AI World 2026, and Adobe Summit 2026.

FAQ

When does Dreamforce 2026 start? Tuesday, September 15, 2026 at 09:00 PT, with the conference running through September 17. Where is Dreamforce 2026? Moscone Center and surrounding venues in downtown San Francisco. How can I watch Dreamforce 2026? Live on salesforce.com and Salesforce+; on-demand sessions follow within a day. What is the focus of Dreamforce 2026? Agentforce 360, Data Cloud, Slack AI, and customer stories of AI agents in production.